Marissa Mayer: Yahoo is all about entertaining

Written By Unknown on Rabu, 20 November 2013 | 21.43

WASHINGTON: Yahoo CEO Marissa Mayer has said that some companies aim to connect, others to organize, but her company is all about entertaining.

Mayer also instituted a policy called "Process, Bureaucracy and Jams" (PB&J) as a system for working through conflicts and problems.

The company's recent announcement suggested that the company has doubled the content, Cnet reports.

Yahoo also brought on veteran New York Times technology columnist David Pogue to lead consumer tech coverage and increased the number of people working on mobile products from about 40 to 60 to almost 400.

Mayer, however, argued that it's not important to lead with design, but for design to be part of the product.

Yahoo recently announced that it would increase its shares buyback authorization by $5 billion and said that it plans to offer $1 billion in convertible notes.

Yahoo has already acquired some 20 startups, including blogging platform Tumblr for $1.1 billion.


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